Online learning can be one of the most beneficial ways of accessing various types of education, at an affordable cost. Have you heard of Udemy? I’d like to give you my Udemy courses review. The simple truth of who they are, what they offer, and my recommendations.
Because Udemy is a global marketplace, you will find courses in a vast selection of subjects, from lifestyle to music, business, fitness etc. But for the purpose of this article, we would be focusing on marketing courses.
First, let me share with you how Udemy got started and where they are today.
Would you like to see where I received all my online training?
In The Beginning
Co-founder Eren Bali, grew up in a small Turkish Village, and attended a one-room schoolhouse. When his family finally got a computer, his love of chess and mathematics fueled him to access learning resources from all around the world.
Below is a video of his humble beginnings. It’s really quite interesting if you have a few minutes…
In 2010, after online learning changed his life, he traveled to the US and partnered with co-founders Oktay Caglar and Gagan Biyani. Together they worked towards their common goal: ” to make quality education more accessible and improve lives through learning.”
Udemy has since then served 20 million students, houses 65,000 courses, lists 30,000 instructors in over 50 languages.
What Exactly Is Udemy
This video is cute…only 1min 15sec.
Udemy is a global marketplace of online courses, for students who wish to learn from a myriad of subjects. You’ll find a little of everything there, to suit many interests. And it grows each year as more and more courses are added.
The courses offered are a combination of lectures, videos, text and sometimes presentation slides. Be sure to note that these courses are not like traditional courses you would attend in a physical school or accredited online school.
These are self-paced courses with no accreditation, but can still teach you an abundance of knowledge in your given subject. You do receive a certificate of completion, to share your accomplishment with others, if desired.
Udemy claims that all instructors are experts in the course subject. Even so, I would check each one out carefully by:
- Read the instructor’s bio to gage their experience
- Read the student reviews
- Check to see how many students have previously enrolled
- Check the star rating
- Read the description of the course to determine if it’s what you’re looking for
- Watch the “preview” video if offered
An important factor for today’s style of learning, is that you can access your courses on different mobile platforms and apps, as well as apple TV for the audio/video lectures.
Udemy offers instructors the option of adding their own courses and earn income. They encourage you to teach what you know, or what you love.
They provide multiple formats that you can use to teach in the style that makes sense for your topic.
There are 5 steps to making an online course:
- Choose your topic
- Map out your course
- Film and edit your course
- Publish your course
- Market your course
There are Udemy resources you can access for extensive help in each step. Once completed, you submit your course for review. Before publication, each course must meet Udemy’s standard for quality. Minimum standards include:
- at least 30 minutes of instruction
- at least 5 separate lectures
- provide valuable content
- HD quality
- audio quality
- landing page with a well-written detailed course description, bio and profile image, target audience, etc.
As an instructor, you can apply to be a “premium instructor” if you want to charge for your course. There are certain recommendations according your experience, course length, and course categories. There is a minimum and a maximum amount you can select.
How Much Will This Cost Me?
Sometimes nothing! It’s free to sign up and you will find a significant amount of free courses. This doesn’t mean they are inferior. In fact quite the opposite. Udemy requires a higher standard from the instructors believing it will persuade students to return if they had a positive experience.
So why are they free then? Because a new instructor may be wanting to brand themselves (get themselves known) and attract a following before he or she starts charging for their courses.
The remaining courses run from $19.99 to $199.99 US. You will often find Udemy, or the instructor themselves, offering discount prices.
Just recently I was able to purchase 2 of their most expensive courses because they discounted all their courses for St. Patrick’s Day at $14.99 CA.
Let’s Talk Pros and Cons
- 30 day guarantee for course refund
- vast range of course subjects
- many courses offer previews
- free to affordable pricing (often times discounted)
- work at your own pace
- lifetime access to your courses
- access to instructor’s email
- access to discussion boards for interaction with other students
- no academic credit
- for the purposes of marketing, very difficult to find courses for all the different aspects of online marketing.
- if you do find enough courses to get you started, it’s will become very expensive.
- difficult to determine the instructor’s expertise. Udemy relies on student reviews to determine this.
- language quality can vary greatly in courses taught by non-native speaking instructors
- different courses may contain a lot of overlapping material.
- because each student is taking their course at different times, the questions posed on the discussion boards may not be answered for some time.
- teachers may create courses for income and not necessarily be available for support.
My Recommendation For You
Udemy is a legitimate tool for learning. It has a large selection of courses to choose from, BUT….
My concern for anyone wanting to learn online affiliate marketing is the need for step by step instruction, with an abundance of support.
When looking through the affiliate marketing courses available, there will undoubtedly be considerable overlap of information. You would need to take several courses in hopes of learning all you need to know to get started.
Another concern is the lack of continuity because of the different teaching styles of each teacher. And then there’s the potential lack of readily available support, both from the discussion board and the teacher.
As a beginner, it’s vitally important to learn each step, to build on that knowledge, then continue to the next step.
Personally I use Udemy for supplemental information, that enhances my business. If you are already an online marketer, then by all means, take a look at Udemy.
My recommendation for someone just starting out, would be to join a community of like-minded people, who can “take you by the hand” to teach you all you need to know. I am a member of such a community, and learning was both affordable (or free, depending on the amount of education you desire) and easy to understand.
They are called Wealthy Affiliate, and they are an all-inclusive platform. They offer certification courses that take you step by step.
You earn while you learn because you are up and running in phase 1. They also offer all the tools you need to build and host websites, keyword research tools, analytics, writing tools, and the world’s largest “live” community for support.
The courses are all done by co-founder Kyle, so you get a consistent teaching style. He’s an excellent teacher who is easy to understand and learn from. And if need be, you can contact him directly with any concerns.
Members can sign up for free, no credit card needed. With your free membership you get 2 free websites and access to phase 1 of the certification course. It covers everything you need to start your business.
If you choose the premium membership, they offer the lowest membership price you’ll find online. Please read my review here.
So why not check us out? You have everything to gain, because it’s free! And absolutely nothing to lose but a few hours of your time.
Have you ever used Udemy? What course did you take, and did you like it? I’d love to hear from you in the comments below.
And please share this post with anyone you know who would be interested.